The decade of late 90’s witnessed extensive use of the technology suddenly in marketing field and opened the doors of capital intensive business world to common people and started offering opportunities to everyone.

During the year 2000, a few professionals selected some products suitable for Indian socio- economic structure and promoted under ARL brand simply to dig out talent from deprived lot of society, who did not get any opportunity of climbing on social ladder. The business model was designed in such a way that it can bring out the talented people from all walks of life and from all age group.

ARL Retail Pvt. Ltd. is a company selling the best quality products of Wellness, Cosmetics, fabrics, household and FMCG range and offer trainings session for skill development of young sales force. The company is driven by dedicated and experienced professionals and aims to provide their customers full value-for- money with buy-back satisfaction guarantee.

The company has spread its wings across North, East and South Indian states, more into Tier II & rural areas through word of mouth penetration, creating self-employment for unskilled youth & house wives and has emerged as a Saviour of Deprived Small & Medium Entrepreneurs.